Ognjen Regoje bio photo

Ognjen Regoje
But you can call me Oggy


I make things that run on the web (mostly).
More ABOUT me and my PROJECTS.

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nit: Don't forget to exclude bot traffic from Google Analytics

#analytics #nit #product

Google Analytics doesn’t exclude bot (spider) traffic by default. So the first thing I change when setting up a new analytics property (or view to be more specific) is to exclude bot traffic.

It’s accessible from Admin > View > View Settings near the bottom.

Bot filtering setting in GA

Another useful settings is “Exclude URL Query Parameters” where I add fbclid.

Exclude URL Query Parameters

And while you’re here you can take a look at Admin > Property > Tracking Info > Referral Exclusion List where you can add spam referral domains.